2.Oh! was started by 2 spirited sisters Ritu Vijayvergiya and Roohi Vijayvergiya, to bring the best of global hair innovations to India. Crafted in Italy, and created for India, it is redefining the standards of premium hair color. The brand presents a selection of 17 shades in its semi-permanent hair color line. These dyes are meticulously formulated to deliver vivid, long-lasting colors that gracefully transition into variations within the same hair color family, all while avoiding any brassy effects on the hair.
https://www.instagram.com/2.oh_india/, https://www.2pointoh.in/
About Ritu Vijayvergia, Co-founder, 2.Oh!
Ritu Vijayvergiya, a fashion and beauty enthusiast completed an MBA from Sydenham College. With a career spanning over 20 years in GE, Citibank, and ABN Amro, she left a strong mark in the financial services sector, before joining her family business of Defense Supplies. She is an avid gardener and fitness enthusiast, who in her spare time likes to understand and assess consumer products and business models. As Co-Founder of 2.Oh!, Ritu’s relentless passion and creativity have been the driving elements behind the brand’s success. 2.Oh!’s influence on the Indian haircare industry is evident, and her influence as a fashion and beauty enthusiast extends far beyond India. The vision of bringing the best of Global Hair Fashion Trends and Products to India has been brought to life with sheer dedication and passion by her.
Check Their Interview – https://perfectwomanmagazineandevents.com/2024/04/24/interview-with-ritu-vijayvergiya-co-founder-2-oh/
Perfect Woman Magazine & Events 
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